About us
We wake up every day thinking about how we can inspire kids to move.
We believe that we can make a difference by providing a platform that kids (and parents) want.
Our collective backgrounds give us the tools to do this at scale and make it super fun. Let's go!
![Nik Headshot.Small Nik Headshot.Small](https://nowperformance.com/wp-content/uploads/bb-plugin/cache/Nik-Headshot.Small_-landscape-28d7d548df6efa31213e5af83e2e2db5-61264c3ea0914.jpg)
Nik Edmondson
Head Coach / GM
Nik is focused on helping others (and our team) be at their best. With a background in sports psychology, coaching, and sports performance, Nik is driven to lead with positive intention. Nik enjoys being in nature.
![Tom Brown Tom Brown](https://nowperformance.com/wp-content/uploads/bb-plugin/cache/Tom-Brown-landscape-d0ece46ef3330ee7d3b38bef666d16ad-61264c3ea091b.jpg)
Thomas Brown
Assistant GM
Tom is a world leader in technological innovation and solves global companies' problems in a phone call. Tom helps guide the team through complex technology, development, and business processes.
![JG JG](https://nowperformance.com/wp-content/uploads/bb-plugin/cache/JG-landscape-cbcbde4ef921ede8fddab39fe3a37fd4-61264c3ea0931.jpg)
Jonathon Gray
Defensive Coordinator
Jonathon is a software engineer with a background in healthcare systems. Jon leads our technology development, really likes coffee, and can beat anyone down a mountain (pick a way).
![JW JW](https://nowperformance.com/wp-content/uploads/bb-plugin/cache/JW-landscape-ad21f0dc9b08dc092f5d4eaea3c43e17-6126811ca387c.jpg)
Jennifer Weber
Offensive Coordinator
Jennifer understands youth programming, period. As a former kids executive / program operations leader for Healthy Way to Grow, NFL PLAY 60, and more with AHA Jennifer leads all programming processes.
![BC BC](https://nowperformance.com/wp-content/uploads/bb-plugin/cache/BC-landscape-bcb03070aa9e96437c7b8ad188aff8f8-6126806e6aba9.jpg)
Ben Cadranel
Special Teams
Benjamin is a practicing attorney who is super happy to be working with youth. Ben handles our complex partnerships and legal stuff.